JTMGE Vol. 5 No. 1 (April 2014)
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Item Insights from an Entrepreneur: Interview with Dr. Sushil Bhatia, Founder of JMD(Chitkara University Publications, 2014-04) Vinnie JauhariThis article is presented in the form of an interview with Dr. Sushil Bhatia conducted by Dr. Vinnie Jauhari. This interview with Dr. Sushil Bhatia, President and CEO of JMD, an organization based in USA provides insights into how new products are developed. The interview also documents challenges faced in new product development. The discussion with Dr. Bhatia also involves discussing the challenges in developing new technologies and difficulties associated with the process of commercialization. The lessons learnt therein would be valuable for both practitioners and academics.Item Human Body Food Supply Chain and Inventory Models Analogy: An Empirical Validation(Chitkara University Publications, 2014-04) Prem Vrat; Alpana AgarwalThe purpose of this paper is to empirically validate or discard analogies between human body food supply chain and inventory flow in material management based on the paper titled ‘Inventory Models and Human Body Food Supply Chain: Some Managerial Insights’ by Vrat in which some conjectures were proposed by him. This paper is an attempt to take these conjectures forward to the level of postulates. This is an empirical study administered through two-phase surveys for determining shared perception of a wider group. This study also investigates the effect of age, gender and education on the perception of people on these conjectures. A-G-E (Age-Gender-Education) analysis is applied for this purpose. The findings indicate a strong parallel between Vrat’s conjectures and survey results. Findings of the A-G-E analysis indicate that the difference in the perception due to demographic factors is significant for many conjectures. It is hoped that this research will bring new insights for managers in handling various issues in a supply chain and also the scientific inventory models can help persons to gain better insights about food intake policies in human body.Item Appropriate Technology and Economic Development of Emerging Economies – A Myth or a Reality(Chitkara University Publications, 2014-04) Durgamohan MusunuriThe appropriateness of technology being purchased, transferred, and used by emerging economies has been an issue raised at different world forums and discussed with no appreciable change in the state of affairs. However there are changes occurring due to the innovative ways in which the same technology is put to use resulting in products that have found easy acceptance amongst the users. This development questions the premise on which appropriateness of technology is judged. The paper reviews the existing literature on appropriate technology and makes an attempt to identify the characteristics of an appropriate technology and validates these characteristics through the case study approach. The research points out two different facets of use of technology, one in which high technology and the products based on it are adopted without any modification and accepted too. The other is the use of high technology to develop products that are appropriate but are very different from the products for which the high technology was initially developed. Whether the technology is high or basic should not be a debatable issue, but technology that finds acceptance in the emerging economies becomes appropriate. Only those technologies have found acceptance, which take into consideration the economic, cultural, and environmental conditions prevailing in these emerging economies. The findings and the conclusions of the paper have implications for the policy makers as well as business enterprises of not only emerging economies but also of industrialized countries.Item Impact of Social Networks on Diffusion of Products(Chitkara University Publications, 2014-04) Yudai Arai; Tomoko Kajiyama; Noritomo OuchiIn light of the rapid growth of social networks around the world, this study analyses the impact of social networks on the diffusion of products and demonstrates the effective way to diffuse products in the society where social networks play an important role. We construct a consumer behaviour model by multi-agent simulation taking the movie market as an example. After validating it by using data from 13 US movies, we conduct simulations. Our simulation results show that the impact of social networks on the diffusion differs according to the customers’ expectations and evaluation for a movie. We also demonstrate the effective weekly advertising budget allocations corresponding to the types of movies. We find that the difference of weekly advertising budget allocations gives greater impact on the diffusion with the growth of social networks. This paper provides firm’s managers with important suggestions for diffusion strategy considering the impact of social networks.Item Institutional Sources of Resilience in Global ICT Leaders – Harness the Vigor of Emerging Power(Chitkara University Publications, 2014-04) Chihiro Watanabe; Kashif Naveed; Weilin ZhaoIn light of the significant impacts on global economy both nations and firms witnessed a dramatic advancement of information and communication technology (ICT). There was particularly bi-polarization between ICT advanced and growing economies compelling a vicious cycle between ICT advancement and its productivity decline in these economies. The institutional sources of resilience were analyzed. On the basis of an empirical analysis comparing technopreneurial performance in world top 500 ICT firms by market value, sales and profit over the last decade, resilient firms maintaining world top 100 position by all three values over the whole period were identified. Institutional sources enabling resilient firms maintain leading position can largely be attributed to co-evolutionary acclimatization ability, which harnesses the vigor of emerging power of counterparts both in home countries and in advanced countries as well as growing economies in a co-evolutional way. Such ability maximizes synergy between efficiency and resilience in their technopreneurial management. Contrasting business model in global ICT firms with and without resilience structure suggests the sources of emerging trap due to ICT advancement and endorsed the significance of co-evolutionary acclimatization. This suggests the significance of institutional co-evolution between ICT advanced and growing economies that enables both economies to harness the vigor of partners for global sustainability.