Mohit GargShelly Singhal2026-01-172026-01-172021-10-150976-545X2456-3226https://doi.org/10.15415/jtmge.2021.122005https://demodspace.chitkara.edu.in/handle/123456789/453Agriculture is one of the most crucial sectors of the Indian economy. Growth and development of agriculture and allied sectors directly affect the well-being of people at large, rural prosperity, and employment opportunities, and theyit forms an important resource base for many agricultural-based industries. Following independence, agricultural production in India has improved significantly. But there is a deficiency in the agricultural marketing framework in India. The system of agricultural marketing in India has a long path-way between the producer and the ultimate consumer of agricultural produce (Gopal Naik et al. 2002:,Basu 2020). To shorten this path, the government of India broughtings digitalization in agricultural marketing in April 2016 through E-NAM (Electronic- National Agriculture Market) to bring the marketing of agricultural commodities to a digital form. All this requires a great revolution in agricultural extension services for different stakeholders. The current study evaluates the various challenges and opportunities in India through E-NAM for different stakeholders. The current study is descriptive and based on secondary data collected from websites, newspapers and journals.enE-NAMAgricultural MarketingDigitalization and StakeholdersArticle